Working in the private label industry you know that there’s much more than meets the eye when it comes to creating and implementing a label or package. Brick and mortar consumers have no idea about the time spent and the thoughtful decisions that are made behind each individual product’s label design, but rather are bombarded […]

A long-time client recently asked us to supply plates for their new flexo press that was going to be printing freezer and steam bags on poly. The first thing we did was reach out to our Kodak reps to see what options we had. When we compared the Kodak Flexcel plates to others, we found there was […]

The impossible has happened. Not too very long ago (at least it seems to me only yesterday) Amy and Jim blessed our family with our first grandchild. Now just a blink later Bennett Kohlhardt is our summer Marketing Intern. Of course, I remember him as just a tiny little boy with his whole life before […]

Lately weʼre seeing red….but itʼs not what you think. I know “seeing red” is sometimes referring to being very angry. Or if you are “in the red” in the context of finances that means your venture is un-profitable. Weʼre seeing red these days since Milwaukee Tool seems to really like our work and we greatly […]

A Perfect Fit
“When a brand is stripped down to itʼs underwear, thereʼs no place to hide, no margin for error.”